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BRANDING NEXT : ZAHA HADID

BICYCLE HELMET

都會通勤自行車安全帽

保留Zaha Hadid獨特的曲面及曲面紋路,將其設計北京大興機場的外型及搶眼的色彩,轉化到單車安全帽上,增加道路行進安全。帽帶為皮革材質,帽扣為雙D扣,不易鬆脫。主造型間空隙以網片遮蓋,保留透氣孔。於都會通勤使用。

Keep the appearance and color of the Daxing Airport, adjust the length and curvature between each element, and put it on the bicycle cap. The bright appearance improves the user's recognition on the road.

Size / 

​300*250*160 mm

Material / 

ABS, Styrofoam, leather

 

TA / 

Commuter

 

Year / 

2021

sketch-2
sketch-1

Sketches

Daxing%20airport_edited.jpg

Beijing Daxing International Airport, designed by Zaha Hadid, has highly recognizable colors, as well as Zaha Hadid's representative curves and curved surfaces.

 It's very eye-catching and makes people into the fantasy imagination.

I want to integrate bicycle helmets and the above distinctive buildings to present a highly recognizable and easy-to-carry urban bicycle helmet, making cycling in the city a simple and safe choice.

cutting line

Structure

structure.png
Structure-02.png

EVA

Mesh

Styrofoam

Main shape

(ABS)

Spider web piece

(ABS)

Details

Double D Buckle-04.png
double D buckle-03.png
double D buckle-02.png
double D buckle_ 1.png

The hat strap is made of leather, and the buckle is in the form of a double D buckle, which is not easy to loosen and increases the firmness.

FRONT

“PRESENT A HIGHLY RECOGNIZABLE AND EASY-TO-CARRY URBAN BICYCLE HELMET,.”

The gaps between the main shapes are covered with mesh to keep the air holes. 

P1細節3.png

Scenario

scenario

Use it when commuting in the city.

P1color-03.png

Zaha Hadid

1950-2016

AA Dipl, RIBA, ARB, BDA, Hon.F.AIA

Zaha_Hadid_in_Heydar_Aliyev_Cultural_cen

Zaha Hadid born in Baghdad, Iraq in 1950, she studied mathematics at the American University of Beirut before moving to London in 1972 to attend the Architectural Association School where she received the Diploma Prize in 1977. Her work style is always avant-garde and bold, and she is best at turning complex geometric concepts into beautiful and smooth curves, and is hailed as the best contemporary "master of deconstruction." Zaha Hadid became the first female architect to win the Pulitzer Prize in 2004.

Sketches

Daxing%20airport_edited.jpg
sketch-2
sketch-1

Beijing Daxing International Airport, designed by Zaha Hadid, has highly recognizable colors, as well as

Zaha Hadid's representative curves and curved surfaces.  It's very eye-catching and makes people into the fantasy imagination. I want to integrate bicycle helmets and the above distinctive buildings to present a highly recognizable and easy-to-carry urban bicycle helmet, making cycling in the city a simple and safe choice.

cutting line_edited.png

Structure

structure.png
Structure-02.png

EVA

Mesh

Styrofoam

Main shape

(ABS)

Spider web piece

(ABS)

Touch it

Details

%E7%B4%B0%E7%AF%802_edited_edited.png
Double D Buckle-04.png
double D buckle-03.png
double D buckle-02.png
double D buckle_ 1.png

The hat strap is made of leather, and the buckle is in the form of a double D buckle, which is not easy to loosen and increases the firmness.

FRONT_edited.png

“PRESENT A HIGHLY RECOGNIZABLE AND EASY-TO-CARRY URBAN BICYCLE HELMET.”

The gaps between the main shapes are covered with mesh to keep the air holes. 

P1細節3_edited.png

Scenario

scenario_edited.png

Use it when commuting in the city.

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